With the sustainable development of urban economy, some first-line second-tier cities traffic is more and more disorderly, in recent years, the use of outdoor advertising machine, gradually formed a broad network of LCD advertising machine for citizens to supply more widely useful information and help, to progress in all areas of public transportation information absorption capacity.

    Many cities at the bus stop device LCD advertising machine, device of LCD advertising machine in addition to introduce to the passenger bus lines, there will be some public service ads, after this little active window is the bus stop and let more foreigners understand the city information.

    The new liquid crystal advertisement machine equipment is located at the bus stop, I help to supply a series of reform. It represents the intelligent public shelters in the future, contact the unprecedented intimacy, and the transformation of the characteristics, such as free wireless connection.

After using the software, multimedia advertising machine at the bus stop LCD advertising machine terminal immediate release information, bus station LCD advertising machine information including: site title, weather forecasting, always show, prompt information guide roll screen, bus routes and traffic rules and regulations, etc.

    Site title appeared in large LCD advertising machine, more brilliant, citizens can be convenient to get hold of vehicle arrive station; Weather forecast, facilitate citizens' day, waiting for the vehicle's time can learn about the weather conditions, doing well the preparation work of a new day; Always show more people, especially in the winter, people don't convenient take out mobile phone to see time, the bus station LCD advertising machine can emerge, warns a citizen. The traffic laws, help to transport policy implementation. Plus advertising broadcast, the economic benefit is obvious.

Fashion appearance generous, rich in content useful the use of liquid crystal advertisement machine at the station, in a certain extent further enhance the image of the city, many buses LCD advertising machine also has a touch form, citizens can LCD advertising machine manual operation by the bus station, the custom on urban public opinion, can also play games, watching video, listening to music. Many people think that the bus station LCD advertising machine is very useful, and bus companies have to become the new advertising introduction, LCD advertising machine into traffic, brought great convenience for vast citizens.

    The lowest cost of 1, one thousand people

    Is the bus stop advertising delivery rate was 78%, second only to TV and local newspapers, from the perspective of the breadth of spread the crowd has a bigger superiority, again from one thousand to the cost comparison, bus stops advertising the advantages of low cost obviously, has the good advertising efficiency.

    2, mandatory high

    Is the bus stop advertising audience to accept mandatory, interference degree is low.

    4. Good written repeatedly

    Transport users, many people is fixed, for example by bus passengers are mostly commuting to work on the same bus route. According to the traffic advertising association of long-term research, carried out in the bus company, discovered that the male and female passengers for the bus, in a month on average have seen the same traffic advertising, 43 times and 34 times respectively. Covers an area of small, save resources.

    3, audio-visual combination, the effect is better

    Is the bus stop advertising form voice stops ads, LED display, corporate image dynamic all has the very good audio and visual impact, can achieve a better advertising effectiveness.

    4, strong public welfare, close business relationship with customers

    Bus public service ads can provide news broadcast, weather, and other functions, can make consumers of system actively, so as to achieve good advertising effect; System can provide citizens with station forecast service, convenient ride for the blind, make people satisfactory dilute the interests of businesses and consumers relationship at the same time, the closer the distance between the two, which can obtain consumer recognition of corporation.

     5, advertising information update quickly

    During rolling screen advertising, in its broadcast can constantly change the contents of advertisements, can better adapt to the development and reform of enterprise, realize the interests of the customer.

    6, good contact with the local actual

    Companies in this area as the main customers, advertising can be different according to the audience, region, time, to provide rich and colorful, various forms of advertising version, avoid the audience for a single advertising aversion, choose flexible geographically, spread in different regions, different languages can be used to increase the affinity of advertising to achieve good advertising effect.

    7, good written repeatedly

    Transport users, many people is fixed, for example by bus passengers are mostly commuting to work on the same bus route. According to the traffic advertising association of long-term research, carried out in the bus company, discovered that the male and female passengers for the bus, in a month on average have seen the same traffic advertising, 43 times and 34 times respectively. Covers an area of small, save resources.

With the rapid development of highways network, public transport has become people travel the preferred transportation, along with the city traffic each wire steady climb, every day will be tens people eyes to focus on this. The advantage of bus stops as advertising carrier in growing.